October 13, 2015 – 12:01 am ET
Toyota has a reputation for quirky concept cars, but in its latest spot, it goes to the ultimate source of creativity.
“Dream Car Art Contest,” from Saatchi & Saatchi Fallon Tokyo, asks children around the world to design their own ultimate vehicles. And what do kids want? Hybrids — as in cars that are half lion, half auto — and green cars — that can transform deserts into verdant green landscapes.
The spot, entering our list at No. 2 with 2,058,440 views, does not contain any announcement on whether Toyota will pursue any of the children’s designs.
Topping our list is Mercedes-Benz’s promo for its S-class Cabriolet, racking up 2,317,406 views.
Also new this week is Hyundai’s “Sand Circuit,” third with 1,875,720 views; Toyota’s “Beyond Possible,” fourth with 1,694,331 views; Audi’s “Extreme Parking Stunt,” ninth with 1,127,709 views; and Toyota’s “More Unbreakable Than Ever,” 10th with 997,168 views.
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